Google adjusts contextual portions of algorithm to exclude Black Hat SEOIn our “Just so long as you spell my name right,” department we reported that a few days ago Google closed a major Black Hat SEO loophole. It seems that quite a few scam websites had taken to encouraging complaints about their products. Many websites selling fraudulent and low quality goods actually did so purposefully so as to generate link bait publicity which resulted in thousands of news stories being written. These in turn resulted in links to the site which Google, not taking the links in context, then used to give credence and power to the site. This in turn resulted in more fraudulent sales and so on.It would appear that the adage, “there’s no such thing as bad publicity” was ringing true and paying off handsomely. Google execs and techs upon reading about this quirk, quickly got to work and adjusted the contextual recognition of their algorithm so as to reflect a preponderance of negative publicity and